Question 1

What is Answer Engine Optimization (AEO)?

Accepted Answer

AEO is the practice of optimizing your content and digital presence so AI-powered answer engines — like ChatGPT, Perplexity, and Google AI Overviews — surface your business as a trusted answer to customer queries.

Question 2

How is AEO different from SEO?

Accepted Answer

SEO optimizes for search engine rankings and clicks. AEO optimizes for AI-generated answers — the responses users get without ever clicking a link. As AI answer engines grow, AEO is the next evolution of digital visibility.

Question 3

Why SurfaceLabs instead of a traditional SEO agency?

Accepted Answer

SurfaceLabs was built AEO-first from day one. We don't treat AI optimization as an add-on — it's our entire focus and methodology.

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